As we brought all the online shopping sites that are attracting more and more customers each day in Pakistan earlier, we introduce you in this article to a new mobile app launched by Daraz.pk. This application is available for Android users only. This app has been developed as part of Daraz’s commitment to make the shopping experience as hassle-free as possible for its customers. With this app, the users can enjoy shopping practically anywhere!
Daraz.pk brings all international as well as local big brands plus young local retailers under one umbrella for the easy accessibility of its customers. Further to this promise, there are over a thousand brands on this newly launched mobile app.
Here are official words from Daraz.pk’s Co-founder Farees Shah,
Mobile is obviously a key driver of e-commerce growth in Pakistan and we are extremely excited at launching our state of the art and user-friendly mobile app. With the rollout of 3G/4G technology in Pakistan we believe a large segment of the population which wasn’t previously online from their laptops or desktops will now be online via their phones and we want to be there for them to kick start their online shopping journey.
There are added features in the app that make the experience all the more fun. These features include push notifications that users receive for new offers and promotions. The app, as well as the website itself, provide multiple payment choices to choose from such as online payment and cash on delivery. Each product comes with detailed description as well as other customer’s reviews and comments to assist in decision making.
The app has been launched quite smartly because the arrival of 3G, 4G and LTE in Pakistan has made it possible for more users to benefit from the app world. It is a good marketing move on the part of Daraz as the number of internet users in Pakistan are said to hike from 30 million to 100 million! Furthermore, they have tapped into the increasing popularity of less expensive smartphones and ever cheaper mobile internet packages. This will also ensure that Daraz reaches a massive audience!
You can download the Daraz.pk Android app from here. What are your views regarding the app?